Killer Lead Generation Ideas
Getting a regular supply of useless leads is easy. But what you need is a consistent supply of qualified leads and that’s trickier.
It’s possible to get complementary referrals even though you are selling online they’re the best and they are cheap!
Depending on your market this is a wonderful idea for generating particularly high quality sales leads : If you’re selling business to business then simply begin to know other representatives who are in similar ( not competing ) enterprises.
For instance if you sell health-related products, for example vitamins etc . You could begin to know the reps that go into fitness centers to sell equipment.
If you have got an internet business, one of the best lead generation ideas would be to contact corporations and suggest an advertising swap – your banner for theirs.
Be careful who you choose, to approach the companies with the highest page rankings because they get the maximum traffic. If your website isn’t in the rankings yet, then you will have to move down the rankings a bit.
It will only take an email, so it is often worth trying. You might also check to see if the higher ranked companies have an affiliate program as well, that way you could earn some extra cash in commissions, but that doesn’t solve getting your business out there as much.
If nothing else, it will at least get you and your company’s name out there.
You must resolve to make cold calls every day, whether or not it’s just twelve calls – thats 60 over a week and should produce at least 2 leads.
Another one of the better lead generation ideas are trade shows -
one more way of generating sales leads but the events you select must be highly relevant to your business.
Trade shows can be high-priced too, you will have to have special advertising printed up and perhaps employ some other person to help you. There are also flight / travel and hotel expenses to take into consideration.
But trade shows can frequently result in poor sales as they’re seldom attended by the people who make the choices inside a corporation.
No doubt you have a website, so the best way to generate leads from your internet site is by having an opt-in box, and that implies doing extensive keyword analysis, using longtail keywords ( which are terms that most people use to search for things ) and bringing traffic to your site. For you to generate good qualified leads from a website it must be on the front page of Google when a person puts in a search. If you are not on page one, most people will disregard your site and it really doesn’t signify how well designed it is or how much you spent on it, it’s simply a fact.
There are many other lead generation ideas out online but in the end what you really need is a good system for creating leads and that’s a proven system that lots of people use successfully every day. There are lots of techniques you can use in your lead generation efforts but if you’re struggling then you need to take a look at one of the finest systems on today’s market. You’ll be able to find out more about it here.
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To Your Success,
Paul M. Butler
Network Marketing Specialist
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